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2024 Grants Challenge

Fetch & Serve

Fetch & Serve is a transformative initiative reimagining urban spaces as vibrant dog walk parks and pickleball courts. Set to revitalize neglected areas, this innovative project invites residents to embrace community, companionship, and active living. Designed for both humans and their furry friends, our unique play areas foster social bonds and well-being through shared exercise and leisure, Fetch & Serve creates a welcoming space where families, professionals, and retirees alike can connect, play, and cultivate a stronger community spirit.

What is the primary issue area that your application will impact?

Green space, park access, and trees

In what stage of innovation is this project, program, or initiative?

Pilot or new project, program, or initiative (testing or implementing a new idea)

What is your understanding of the issue that you are seeking to address?

Living in South LA, specifically in the vibrant neighborhoods of the Crenshaw District, Baldwin Hills, and View Park, we keenly experience the lack of green spaces and recreational havens. Across our community, vacant lots and overlooked areas stand as untapped potential, ready to be revitalized into dynamic centers of activity through community involvement and creative play. Presently, our existing green spaces fall short of meeting community needs and utilizing available resources effectively. The nearest courts and dog park are currently located in Culver City, underscoring the pressing need for local amenities to serve our community's active lifestyle.

Describe the project, program, or initiative this grant will support to address the issue.

Fetch and Serve Dog Park and Pickleball Court represents a transformative initiative poised to significantly enhance the urban communities and green spaces of South LA, particularly in areas like the Crenshaw District, Baldwin Hills, and View Park. Here’s how:
1. Community Gathering Spaces - By repurposing vacant lots and underutilized areas, Fetch and Serve will create vibrant community hubs where residents can come together.
2. Promotion of Active Lifestyles -The dog park and pickleball court combination caters to diverse interests and age groups and encourages physical activity and healthy living among residents of all ages, from children to retirees, providing a safe and enjoyable environment for exercise.
3. Improvement of Green Spaces - Transforming neglected spaces into well-maintained dog parks and courts will beautify the neighborhood and promote environmental stewardship. 4. Community Engagement and Empowerment - The project's development through community involvement ensures that residents have a voice in shaping their surroundings. This collaborative approach strengthens community bonds and empowers residents to take ownership of their neighborhood’s development.
In summary, Fetch and Serve Dog Park and Pickleball Court will serve as more than just recreational facilities; they will be catalysts for community revitalization, promoting health, well-being, and a stronger sense of community in South LA.

Describe how Los Angeles County will be different if your work is successful.

Fetch & Serve transforms unincorporated areas into dynamic dog walk and community pickleball centers, enhancing community engagement and well-being. Underserved residents gain vibrant social spaces that foster mental well-being and a strong sense of belonging. Regular exercise through pet walking and pickleball boosts cardiovascular health, reduces obesity rates, and encourages an active lifestyle. Revitalizing these underutilized areas invigorates local economies by attracting visitors and increasing spending at nearby businesses. Enhanced amenities elevate property values and draw new residents. Developing green spaces drives environmental sustainability, improving air quality, providing shade, and creating habitats for local wildlife. These green spaces also help cool urban areas and mitigate the heat island effect, enhancing overall environmental quality in the region.

What evidence do you have that this project, program, or initiative is or will be successful, and how will you define and measure success?

Fetch & Serve will ensure to meet objectives and continually improve the facilities for the benefit of the community, with a combination of quantitative and qualitative metrics across several key areas: 1. Community Engagement and Well-being - foster strong social connections and enhancing the well-being of the community. Metrics:
Visitor Counts
Surveys and Feedback
Event Participation
Volunteer Involvement
2. Health and Lifestyle Improvements - contribute to the improved physical health and active lifestyles among residents. Metrics:
Health Surveys
Park Usage Data
Fitness Program Participation
3. Economic Impact - boost local economies and increasing property values. Metrics:
Local Business Revenue
Property Values
Visitor Spending in Their Respective Neighborhoods
4. Environmental Sustainability - promote sustainability and improving the local environment. Metrics:
Air Quality Monitoring
Biodiversity
Urban Heat Island Effect
Sustainability Practices

Describe the role of collaborating organizations on this project.

Going Public PR (GPPR) is an innovative team of marketing and communications strategists specializing in Brands, Digital Strategy, Entertainment, Lifestyle, Business, and Media. Our team has shaped and defined numerous brands, talent, companies, social impact entities, disruptors, and nonprofits through highly customized plans that drive measurable results.
GPPR can act as a shadow communication and marketing team, advising and collaborating on strategic engagement with dignitaries, partners, and Community-Based Organizations (CBOs). This unique approach has secured seven-figure investments, influencer collaborations, and national awards for our clients. We pride ourselves on facilitating the success of change agents and disruptors in their industries.

Approximately how many people will be impacted by this project, program, or initiative?

Direct Impact: 20.0

Indirect Impact: 2,000,000.0